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Denver , CO - OBS, Inc., a Colorado based automotive security and electronics company, was awarded runner-up for best new mobile electronic device in the new products category for their Mobile Watchman video security system. The award was sponsored by the Mobile Electronics Retailers Association (MERA). Winners were acknowledged during a ceremony held on Tuesday, November 4 th at the 2003 Specialty Equipment Market Association (SEMA) Show in Las Vegas , Nevada . This year, a panel of specialty automotive industry judges reviewed more than 1,000 new products.

In making the awards, SEMA focuses on outstanding achievements in the development of a product, in particular: product potential, innovativeness, consumer appeal, quality & workmanship, and technology.

The SEMA Show is the premier automotive specialty products trade event in the world and represents a $27 billion specialty automotive industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger cars, minivans, trucks, SUVs and recreational vehicles. SEMA is the authoritative source of research data, trends and market growth information for automakers and the specialty auto products industry.

"All of our research prior to the SEMA Show revealed that there was no device available in the consumer market similar to Mobile Watchman™ EDR ", said Brian Singer, President and CEO of OBS. "This award demonstrates that OBS has a differentiated product and that there is a real opportunity to penetrate the automotive electronics market."

Founded in 1963, the SEMA trade association has 5,222 member companies, and attracts to the SEMA Show more than 100,000 industry leaders from over 100 countries. This year the Show attracted an estimated 113,000 domestic and international buyers through two million square feet of exhibits. "Winning the award further exposes OBS to many industry leaders in the automotive electronics market who will play a key role in our success", said Andrew Warot , Advising Partner of OBS. "This exposure will increase our ability to establish channel partners and in turn deliver our device to the consumer market."

SEMA Award


Denver , CO - OBS, Inc., a Colorado based automotive security and electronics company emerges as a major contender in the mobile security market. OBS has plans to introduce an innovative digital video event recording device, appropriately named Mobile Watchman™ EDR (formerly InSight), at the 2003 Specialty Equipment Market Association (SEMA) show in Las Vegas , Nevada .

"It's bridging the gap between the commercial and consumer marketplace," says Brian Singer, President and CEO of OBS, as he refers to Mobile Watchman™ EDR's comprehensive yet practical application previously found only in police and emergency vehicles. The device functions independently or in addition to existing vehicle security systems and will address both the growing commercial and exploding consumer demands . Mobile Watchman™ EDR has up to 4 cameras, capturing and storing video images before and after a collision, break-in, vandalism, motion and other user-defined events. The patented device monitors a vehicle whether or not it is running, 24/7 from multiple inconspicuous cameras, and then stores the images on a separate, removable Secure Digital (SD) card . Mobile Watchman™ EDR will be marketed as an affordable alternative to both the commercial and consumer user alike.

In addition to personal assault, this device can record damage and theft of property that may have gone unnoticed with a conventional alarm security system. "This is a major differentiator in the automotive security market" says Brian Singer. Mobile Watchman™ EDR monitors activities in and around the vehicle 24/7 when present or not, and can capture both pre- and post-event images. Users will no longer question what took place in their absence and will have detailed images of an incident. The device also activates on collision to evaluate other driver's liability, protecting against inflated or fraudulent insurance claims, staged accidents, and fake injuries.

Brian Singer stated that "Our intention is to make the best quality product and to be an integral part of the consumer's automotive experience. The Mobile Watchman™ EDR device will be simple enough for anyone to use, while powerful enough to protect and give consumers a peace of mind." A formal announcement is scheduled to take place during the 2003 Specialty Equipment Market Association (SEMA) show in Las Vegas , Nevada .

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